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My desire to reduce
waste lead me to become an active member of the GO ZERO
campaign in Chew Magna, Somerset. This is a fantastic
project and one I think many, many more village communities
should adopt. The campaign was originally started as
a result of the Royal Society of Arts (RSA) Zero Waste
Coffee House challenge and recently GO ZERO picked up
an award for its achievements since 2004. Raising awareness
of issues of waste management and sustainable living
and enabling people to make a difference on a local
level are the goals of the campaign and with over 1100
residents already signed up to the project, the future
looks greener for Chew Magna. A recent open day in the
village (October 8th) was extremely well attended and
inundated with people desperate to know how they can
make a difference.

At the open day, I was invited to come and talk about
my experiences on the 'Green Valley' and how we can
learn to, through studying the past, create a greener
future for ourselves, our children and our grandchildren.
One of the main features
of the day was the Big Local Food Debate, a discussion
that got local consumers, food manufacturers, farmers
and retailers round the table to discuss how they could
all come together to work towards a local and environmentally
friendly solution to food production.
Barney Haughton, the
well-known organic restaurateur, sponsored the GO ZERO
Local Food Guide which was launched at the open day.
As Denise Perrin, the coordinator of the event, says,
"Our aim was to produce a simple guide to what
is on offer within a 10 mile radius of our village.
We have the beginnings of a partnership which brings
consumers and providers closer together. It benefits
us all if we can support our local farmers and growers
while offering more choice for customers.”

One key area of development
for the GO ZERO campaign is the regeneration of the
Old Mill as a headquarters for the project. Closed in
1991, the mill has lay dormant since and is long overdue
a new lease of life. And what an ideal role for a building
with its own free source of energy! There are many ideas
for the mill amongst them an educational and community
resource centre with workshops or 'hubs' for local environmentally-friendly
businesses.

All in all, the GO ZERO
campaign has got off to a great start with many, many
more ideas and events in the pipeline. For more information
on the project visit:
GO
ZERO website
GO
ZERO blog site
Chew
Magna GO ZERO day
Or, if you think you
have something to offer and want to get involved contact
Denise Perrin.
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